Episode 43 Resources

Links and addtional info about everything discussed in this episode

What is Eat Tribal?

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The Tribal Take on Food
At Eat Tribal, we stick with natural, real foods. Our take on food is influenced by the Paleo view on nutrition. Ultimately, rather than stick to a rigid prescription, we use these theories to guide us. Our Tribal Tenets are the pillars we stand on to produce healthy and delicious meals that fuel your active lifestyle and let you thrive.

So What is Paleo?
Eating in a Paleo sense is to mimic (in a modern way) the natural diet of our Paleolithic ancestors, which consisted of healthful wild plants and animals. Here are some of the evolutionary, anthropological, biological, and anatomical theories that support this school of thought.

Evolutionary Evidence
Millions of years of evolution have shaped us into the modern human that exists today. And for the roughly 2 millions years prior to the advent of agriculture, the scope of the human diet centered around animal meats (which are extremely dense in nutrients) and plant foods (which hold comparatively less, though still valuable, nutrients usable to humans).

From its origins as herbivorous primates, the course of human evolution, it is widely believed, was kicked off with the first consumption of animal protein. This protein most likely came from scavenging for the remnant meat and organs of another predator’s kill and led to an initial increase in human brain size. This bigger brain led to higher intellectual capacity and eventually the creation and use of more and more sophisticated tools and the harnessing of fire (and with it came the ability to benefit even more from the consumption of meat).

It is only in the past 10,000 years (a drop in the evolutionary bucket) that grains have entered the human diet. And only in the past 60 years have we been faced with the highly processed and refined foods that pervade American menus — that’s .03% of our 200,000 year existence as homo sapiens, barely a blink of an eye on the human evolutionary timeline.

Anthropological Evidence
Even in indigenous peoples that still exist today, their diets consist mainly of animal meats supplemented with plants that can be foraged. Needless to say, the meat comes from animals that are eating their natural diet, free to roam about in nature. Living off their own natural diet, these indigenous people don’t suffer from the “Western diseases” that we often attribute to the consumption of fat, cholesterol and red meat.

However, once these indigenous peoples are assimilated into a Western civilization and adapt a Western diet, these same health problems start to appear. For example, the Aboriginal people of Australia, after transitioning to a Western lifestyle, have succumbed to many of the diseases that plague Americans today: diabetes, obesity, and heart disease. In a famous experiment, health and nutrition researcher Kerin O’Dea took a group of Australian Aborigines into the bush to revert back to their traditional hunter-gatherer lifestyles. After just 7 weeks, the whole group experienced weight loss (back to their ideal weights), more controlled sugar and insulin levels, and healthier cholesterol levels.

Biological / Anatomical Evidence
If you look at the human digestive tract, it is anatomically similar to that of wolves and other carnivores: one (small) stomach, a large intestine, a small intestine. Cows and herbivores on the other hand, generally have much larger stomachs and even multiple of them. This is to help them digest plants, whose cell walls are difficult to break down. In fact, this is why herbivores often regurgitate their food or eat their excrement — to repeat the digestive process and obtain every nutrient they can out of those plants. This is also why herbivores must spend almost all of their waking time eating.

That’s not to say that humans shouldn’t bother with plant foods. We are in fact omnivorous and require a vast array of nutrients, many of which can be gained from nutrient-dense animal protein and fat while some can only be gained from plants. Thus, we at Eat Tribal emphasize an important balance of meat and plant foods.

Modern Day Implications
Because almost all of us grew up on a typical American diet heavy in grains, refined sugars, and processed foods, an evolution-based or ancestral way of eating will actually take some time for most to adjust to.

Our Western diet has chemically altered the way our body functions, causing it to draw fuel mainly from simple sugars and high-glycemic carbs (the perils of which include diabetes and heart diseases). But by natural design, the human body is meant to fuel itself on fats and proteins, which the liver slowly processes into glucose for energy as the body needs it. This liver function stops or slows down when simple sugars and carbs are constantly introduced into the body, and you will crave more of those sugars and carbs once they’re used up — something many of us have experienced.

In going back to a more natural diet, our bodies may need some time to revert back to their natural chemical functions. This transition generally happens over a 2-3 week period as your body relearns to fuel itself the way it was designed to (this took Edlin, Eat Tribal’s founder, exactly 2 weeks when he first started eating an ancestral diet in 2009).

The benefits of making this transition back to our natural diet are major: sustained energy throughout the day; less cravings for additional food between meals; no mid-day crashes; no post-meal comas or sluggishness; less fatigue in general; and optimal bodily performance, whether in terms of health or fitness. Some other benefits people have mentioned include reduced acne and increased physical endurance and ability.

We at Eat Tribal don’t necessarily advocate extremes. After adjusting to a more natural diet, it is up to you to decide a balance that works for your health and fitness goals. We simply strive to make it easier to access real foods that are natural and healthful for you, the modern human.

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Our mission is to restore the health of our people and our planet through real, quality food. We believe that local food systems and natural foods — natural in the way they are raised and produced – will take us there.

Grass-fed, pastured, organic — these terms aren’t just buzzwords. They represent farming and growing practices that we believe are good for the land, the animals that inhabit them, and ultimately, for you. We want to make these foods more accessible to fuel your best performance, whether in the gym, at work or for life in general.

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The Tribal Tenets – Be human
We source and prepare our food with the aim to recapture our natural human diet. We are not an industrial operation. We are a small group of humans, making delicious food with love and care, the same way you would at home.

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Keep it Real

We love grass-fed and pasture-raised meats, wild or naturally raised fish, pastured eggs and organic vegetables and fruits. In other words, REAL food.

Aim High
We believe these are the foods that our bodies are quite literally designed to eat and will lead to our optimal selves, both in health and physical fitness. From there, what you can do and achieve is limitless.

Founder of Eat Tribal, Edlin Choi

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Edlin Choi – Biography

I first started eating Paleo in 2009, it was my senior year of college. I started cooking everything I ate, and ordered meat in bulk directly from farms that did grass-fed beef (it was tougher to get back then). I soon learned to start cooking in batches instead of cooking for every meal. I thought there would be an opportunity to start a business around this, and I wanted to, but I had already secured a job so by the time I graduated I was set to go work in corporate finance. and I hated it. and I fell off the wagon for a bit on Paleo, and was just miserable in general.

So I quit very quickly and soon started working for an adtech startup. After a bit over a year there, I felt I needed to move on and started working for Lean Startup Machine, a then education focused startup, starting their presence in LA. A year later, I met a great guy who started a similar company in DC. I decided it was time to start Eat Tribal, and received a lot of help from him at the outset. It was totally lean in the beginning, no site, no menus, just PayPal and sweat. I would collect the money in advance, use it to buy ingredients at the farmers market with the chef I was working with at the time, and we’d cook and package out of his kitchen, and I’d be on my way delivering to our first handful of customers by foot.

It was just friends at first, and it quickly caught on with their coworkers, so I put up a basic site to be able to take orders and payment and then Eat Tribal just began growing on its own. we went from borrowing kitchen space from this great restaurant in Brooklyn, working midnight to 5/6 in the morning, to an incubator kitchen in Harlem, and now working with a great partner to produce the Tribal recipes for our Tribe.

New customers have continued to find us through organic search and WOM and we’re almost ready to launch the new version of our website – it’s Eat Tribal 2.0. on top of making it easier to order, you’ll be able to see full ingredient lists and nutritional info on all our dishes, and we’ll soon be adding more options like snacks and Paleo-friendly desserts.

We’re also focusing on starting a catering portion of the business, which I’ve tried and failed at a few times, but now I’ve got the help of someone really smart who’s been doing this for a while, so hopefully it’ll be successful this time.

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Q&A With Edlin Choi

Follow along the Q&A while you watch this Episode!

What is Eat Tribal in your words?

You mention in your background how bare bones Eat Tribal once was. What year was that?

Do you have a hand in creating the menu?

Does the menu change each week?

What types of meals are on the menu?

Are there favorites?

What are typical customer responses to your meals?

Is it strictly Paleo or do you have meals that include dairy?

Is it one size meal or do you offer small or large portions?

Where do you come up with your portion sizes?

Break down for us how Eat Tribal works.

What types of subscriptions do you offer?

How many meals per week are offered?

Can you make a one time order just to try it and see if you like it?

Where do you deliver to?

Are you considering delivering outside of Manhattan anytime soon?

How can you heat the meals?

There are a few different meal subscription services out there now, what do you feel sets Eat Tribal apart from the rest?

What’s next for Eat Tribal?

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Go to www.eattribal.com for more info and to sign up to try your first order!

Wild Boar Lasagna

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This changes but my favorite cheat right now is this Wild Boar Lasagna, specifically from this one restaurant. It’s definitely a cheat because of the lasagna but at least the meat is wild!

Recipes from Edlin

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recipe rundown

Edlin gave us both a recipe he makes himself and a favorite dish of his from Eat Tribal!

“One of my go-to breakfasts, when I eat breakfast and am not doing intermittent fasting or drinking my butter tea, is bacon, sausage, eggs, onions and wilted spinach. I cook the bacon first and then caramelize the onions in the fat; I throw in the sausage and sauté it a bit; then toss in the spinach turn the heat down and cover for a minute. I scrape that all out and then I’ll crack the eggs into the remaining fat and do them over easy.”

“One my favorite Eat Tribal dishes is the Buffalo Chicken Pasta Bake, which we actually haven’t done in a while for a number of reasons. But it’s spaghetti squash and chicken tossed in Tessa Mae’s hot sauce or hot sauce made in house. It’s super simple, but it’s so good and tastes like a cheat meal but isn’t. This is something we might reintroduce in our new catering format which we’ll begin to offer soon.”

Edlin’s Publications

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Edlin is personally a big fan of Dave Asprey’s blog and also Tim Ferriss’ blog.

Read a little more about Eat Tribal in the news!

Eat Tribal: Gluten Free & Paleo-Diet Delivered By Krystin Goodwin

Food delivery companies are now serving specialized niches in New York Companies like Eat Tribal, Little Green Gourmets and Sweet Roots NYC provide healthy meals to Paleo fans, fish lovers, toddlers and more By Sheila McClear


Edlin’s Hitlist

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Edlin gave us a bunch of great songs that he likes to listen to when working out!

Dystopia by YACHT
Signed, Sealed, Delivered by Stevie Wonder
Pompeii by Bastille
Doses & Mimosas by Cherub
This Head I Hold by Electric Guest
Party and Bullsh*t in the USA – a Biggie/Miley mashup
Justin Timberlake’s new album

Check out this oldie, Signed, Sealed, Delivered by Stevie Wonder!

Eat Tribal Exercise Excitement

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We’ve been really excited because Team MissFits Training is in full effect! Its been modified for now due to Michelle’s ankle sprain, so she can only do upper body/core work, but she will be back to cardio and running as soon as doctor and Physical Therapist gives the okay!

Lisa has been given the okay to kick it up a notch, going to start training and running with Michelle & Co. We just signed up for our first 10K later in October!

We joined up with Nicole Spano who was on our show and her running friends in Hoboken last Thursday.  We were up at 3:30am to make the journey, had an amazing 5 mile accomplishment. We will be joining them biweekly and attending race events with them!

Edlin is a big fan of MovNat – the hippy version of CrossFit.  He also started Brazilian Jiu Jitsu a few months ago and absolutely loves it.

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